research and planning.

key areas;
- forms and conventions (ingredients).
- production contexts (research).
- the role of technologies.
- audiences/users.
- representations.

conventions of a horror film;
- villian.
- blood and gore.
- tension.
- brunette girl survives.
- creepy music.

conventions of a film opening;
- main character.
- enigma codes; a set of questions.
- music.
- opening titles.

questions we should ask whilst analysing a 2 minute clip of a film;
- is the genre established? what is it?
- how is the genre established? what are the conventions used?
- what else does the audience find out in the first two minutes?